Friday, January 27, 2012

Why Motorola is Good at Enraging Customers


Imagine this. You buy a phone, say the iPhone 4S. Two months later, Apple releases the iPhone 5 and your phone is immediately out dated. That would make anyone angry.

Motorola during the last quarter of 2011 did just that. The DROID Bionic was released in September, the DROID RAZR was released in November, and the RAZR MAXX in January 2012. That's three phones over four months. The Android market is so saturated with phones right now it's a sin. It makes people who are shopping for a phone who aren't nerds about it very stressful. This compared to this, that compared to that, and then in the end there isn't really any difference.
Why do they not just wait and release a thin, fast smart phone? Perhaps a mix between the RAZR and the Bionic. Surely if they had more time on the r&d on the Bionic, they could have made it thinner and lighter like the RAZR.

Luckily, Motorola has announced that this year they will be releasing less smart phones than they did during the end of 2011, which is a good thing for all.

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